We worked closely with KYAN Properties to develop an SEO strategy that attracted both sides of their market: landlords looking for management services and renters searching for available units. Our approach focused on building high-intent landing pages, creating relevant content, and strengthening their presence in local search.

Targeted Landing Pages for Services and Locations

We created dedicated service pages focused on property management offerings in key cities (e.g., “Calgary Short Term Rental Management Company” or “Invermere Short Term Rental Management”).

These pages:

• Included localized, intent-driven keywords like “Airbnb Consultant” and “Temporay Housing in [City]”

• Clearly outlined services for landlords and tenant placement processes

• Highlighted trust signals such as testimonials, licenses, and success metrics

• Included strong calls to action for both property owners and renters

Educational Blog Content That Builds Trust

We developed content that answered everyday real estate investor and tenant questions to build authority and drive organic traffic. Sample articles included:

• “Airbnb Rules in [City]”

• “Best Neighbourhoods for Young Professionals”

• “How Does Temporary Housing Work?”

Each blog was optimized for search engines and connected to relevant service pages, helping guide users to take the next step.

Improving Local Visibility via Google Business Profile

To increase visibility in map results and local searches, we:

• Ensured NAP (Name, Address, Phone) consistency across online directories

• Added keyword-rich business descriptions and service areas

• Created direct links to lead capture forms and rental listings

• Launched a review request strategy to build trust and improve rankings